In the evening of January 11, 2007, HURUN REPORT endowed SWELLFUN with the “Most Popular Topnotch Liquor” at its annual awarding banquet in Shengshi Hall of Shangri-la Hotel, Pudong, Shanghai., SWELLFUN became the first choice of the top-grade liquor of the Chinese Super riches. Over 450 VIPs, including leaders for the top brands, outstanding Chinese entrepreneurs and noted public figures presented this distinguished gathering.

Meanwhile, HURUN REPORT “2007 the best of the best--a survey of branding tendency of the Chinese super riches” was also promulgated in this banquet. From May 2006 to November HURUN REPORT made a survey of 604 super riches with assets of more than 10 million, 191 of them have assets more than 100 million yuan. SWELLFUN has become the most favored top-grade liquor among the billionaires.